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THE
IDENTITY OF AN ORGANISATION IS DIFFERENT TO THE IDENTITY OF ITS
OWNERS.
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AN
ORGANISATION HAS VALUES, AND THOSE VALUES, THROUGH THE
ORGANISATION’S CULTURE, DIRECT ITS BEHAVIOUR.
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AN
ORGANISATION IMPACTS SOCIETY (DIRECTLY OR INDIRECTLY) IN MORE
WAYS THAN THROUGH ITS PRODUCTS AND SERVICES.
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THE
KEY STAKEHOLDERS DETERMINE THE NATURE AND SCALE OF AN
ORGANISATION’S IMPACT.
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When
more than one person is involved in an organisation, the
organisation becomes an entity in its own right, and assumes
characteristics that are different to the sum of the
individuals.
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All
organisations have a set of values that drive their behaviour.
These values are not always shared and not always documented,
but a set of values is always practiced.
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While
the major impacts of an organisation are often through their
products and services, they have many other ways of affecting
their relationships with their stakeholders.
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Control
of an organisation’s impact is vested with the key
stake-holders by virtue of the decisions they choose to make,
choose not to make, or of which they have no knowledge
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