How would you use SEAM?                

Organisations can progressively implement the Social and Ethical Accountability Model dependent on their needs. The following four options illustrate the different levels of use and starting points.

Strategic Planning: The model can be used to either supplement an existing planning process, by using stages six to twelve, or as a total framework for the planning process.

External Pressure: The market, your competitors or your shareholders may require a focus on only one key aspect of your organisation's operations. An examination of your practices may involve only one quadrant.

Internal Pressure: An event or activity within your organisation may lead you to look at the way you do things, which may result in a need for a structural change process to be undertaken. Commence with one of the four quadrants, and then further benefit by activating all twelve stages.

Doing it better: You like the concept and would gain substantial benefit from a preliminary audit, using the full model and its twelve stages of implementation, to compare your practices against your intentions.

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Last modified: 20th May, 2009